This was a fantastic, fascinating read. Thomas really went into the history of many of the major luxury labels, and pinpointed how contemporary business models have changed their product lines to an amazing degree. From the history of Louis Vuitton's trunk making and packing business for the French aristocracy, to the point now where 44% of Japanese own at least one Vuitton item and it is the most counterfeited brand in the world, there has been a major shift in what the business was about.
From Prada using cheaper thread to the still artisan-quality work at Hermes, this book gave delicious tidbits while following a definite trend of diminishment of what it is that made these things the best.
Wonderful read, and fun to boot.
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